ANYWHERE WITH A PIXEL » Cross-Platform Distribution http://digitaladtech.com/Blog Digital Destination Advertising Tue, 13 Dec 2011 18:09:19 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 Privacy Issues Shifting Digital OOH Ad Spending: The Rise of True Cross-Platform Integration http://digitaladtech.com/Blog/2011/03/25/privacy-issues-shifting-digital-ooh-ad-spending-the-rise-of-true-cross-platform-integration/ http://digitaladtech.com/Blog/2011/03/25/privacy-issues-shifting-digital-ooh-ad-spending-the-rise-of-true-cross-platform-integration/#comments Fri, 25 Mar 2011 21:40:43 +0000 Nikos http://digitaladtech.com/Blog/?p=240 Interesting discussion emerging on DailyDOOH in response to CEO and founder of rVue reporting a surprising trend that advertisers are turning to DOOH as an alternative to online + social media. “Why the shift? He explains that it’s due to rising consumer concerns for the privacy issues inherent in on-line and social media.” Manolo Almagro didn’t …

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